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  • Formats Hardcover, Digital
  • Hardcover ISBN 9781934043240
  • Pages 132
  • Date May 2007
  • Size 6 x 9 in or 229 x 152 mm
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Processing Web Ads: The Effects of Animation and Arousing Content by Yongkuk Chung

Expands our knowledge of how people process internet advertising and adds significantly to our understanding of how to present information on the web.

  • 2021 Cambria Press

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